Team Australia is a co-operative venture between participating members of the Australian Association of Convention Bureaux (AACB) and Tourism Australia.
Team Australia was formed in 1998 at the AACB Conference in Alice Springs where it was agreed that there was a need for a business events marketing alliance between Australian Convention Bureaux, Tourism Australia and industry to increase the effectiveness of Australia's international business events marketing efforts by collectively planning and resourcing projects.
The primary focus of Team Australia is to identify additional opportunities that can expand the business events market to Australia. It also aims to increase meeting, incentive, convention and exhibition business for Australia through incremental international marketing activities.
Team Australia develops and engages in incremental marketing ventures which are designed to improve the efficiency of each members performance with respect to international business events marketing. It selects projects which add value to what is currently done collectively and individually and centralises co-ordination and participation in Team Australia projects.
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Contact Us
For more information on Team Australia email the Business Events team at bea@tourism.australia.com or contact your local Convention Bureau. |
