In the Americas region, Tourism Australia focuses its activities in the USA and Canada. Activity throughout the region is managed from the Los Angeles office.

Tourism Australia has launched a range of partnered marketing campaigns in the North American markets. These campaigns build on the aspirational nature of the Australian destination in the mind of the consumer while at the same time addressing the key barriers of time, distance and cost by offering a range of value vacation packages.

The campaigns are also designed to assist consumers plan their Australian vacations by driving them to specially designed micro-sites on www.australia.com as well as linking relevant parts of the site directly to these campaign pages. This also allows Tourism Australia and our partners to track responses to marketing initiatives and adjust activity as nescessary.

Click on the following links for information on:

United States
Canada