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Indigenous Tourism

Indigenous Tourism

Australia’s Indigenous tourism experiences are one of the seven key experiences which underpin Tourism Australia’s global marketing activities. Indigenous Australians are custodians to one of the world’s oldest continuous cultures.

About the program

Indigenous Tourism Champions Program

The Indigenous Tourism Champions Program is implemented by Tourism Australia and Indigenous Business Australia with significant support and involvement from the State and Territory Tourism Organisations. More...

Campaign Resources

Indigenous Tourism Champions Profiles

Download a collection of profiles on the Indigenous Tourism Champions.

Selling Indigenous Tourism Experiences to the Domestic Market

Selling Indigenous Experiences to the Domestic Market provides insight into what the domestic market looks for and provides guidance on how best to sell Indigenous experiences to Australians. More...

Quick Links

Markets

Quarterly Market Update

Each quarter Tourism Australia produces a detailed report on the performance of its key markets and international campaign activity.

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Resources

Research

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