30 March 2016
Tourism Australia and Twitter in collaboration some of India’s key food influencers organised a live tweet session earlier this month to bring alive the best of Australia’s food stories.
On 2 March 15,000 people tuned in to the Twitter Blue Room to hear from chef Sanjeev Kapoor, chef Ranveer Brar, food consultant Rushina Munshaw Ghildiyal as well as food critics Vir Sanghvi and Marryam Reshii.
The famous Indian foodies interacted with enthusiasts via #TweetWhatYouEat and #TasteOfAus sharing live broadcasts, photos, periscopes and Twitter chats. The collaboration resulted in over 3,400 tweets and reached over 1.5 million consumers.
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