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New Singapore Airlines campaign kicks off in Japan

Wednesday 6 December 2017

Japanese travellers are being enticed Down Under with Singapore Airlines and its subsidiaries SilkAir and Scoot, to nine Australian gateways.

The promotion offers passengers special airfare as well as either complimentary access to the Ambassador Transit Lounge or a night’s accommodation in Singapore during their stopover.

The campaign, which includes online advertising and email promotions to direct people to offers on Singapore Airlines’ website and Australia.com, is also targeting people in the Hiroshima prefecture with SilkAir’s new service via Singapore.