Dundee wins Expedia North America
Destination Campaign of the Year
Tourism Australia’s co-operative marketing promotion with Expedia, An Australian Adventure, which ran from March to June this year won the North America Destination Campaign of the Year at Expedia’s 2018 Global Partner Awards last week.
Using assets from the Dundee campaign in North America the promotion provided destination highlights along with flight and hotel offers and an interactive quiz to help people plan and book their trip.
For the launch of the next phase of the Dundee campaign, Visit the Set, Tourism Australia launched a new promotion with Expedia with offers and updated content and dedicated landing pages for Queensland, the NT, Western Australia and South Australia.