New content partnership with The Telegraph in the UK
4 October 2018
Tourism Australia has kicked off a year-long content partnership with one of the UK's leading news outlets, The Telegraph.
The joint venture includes a dedicated hub of Australian content on the Telegraph website featuring destination-led long-read articles, suggested two-week itineraries, along with pratical planning tools such as an interactive map.
Online content will be complimented by an eight-page supplement in the travel pages of the newspaper this weekend.
In collaboration with all of Australia's States and Territories, the content partnership will provide high value British travellers with continual reminders of why 'There's Nothing Like Australia'.