New Dundee campaign with Qantas takes off in the UK

The Ultimate Aussie Adventure

5 September 2018

Tourism Australia and Qantas have kicked off a new joint consumer and trade marketing campaign in the UK to further leverage the Dundee assets.

Running until 31 October, the promotion aims to inspire Brits to choose Australia for their next holiday destination by showcasing on Australia.com two-week holiday itineraries using Qantas Explorer fares.

A concurrent trade engagement campaign with Travel Weekly will also incentivise travel agents with weekly prizes and a grand prize draw of The Ultimate Aussie Adventure for any bookings made with Qantas to Australia.

In 2017 the UK was Australia’s fourth largest inbound market for visitor arrivals, third largest market for total visitor spend and second largest for visitor nights.

We acknowledge the Traditional Aboriginal and Torres Strait Islander Owners of the land, sea and waters of the Australian continent, and recognise their custodianship of culture and Country for over 60,000 years.

Disclaimer

*Disclaimer: The information on this website is presented in good faith and on the basis that Tourism Australia, nor their agents or employees, are liable (whether by reason of error, omission, negligence, lack of care or otherwise) to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking (as the case may be) action in respect of any statement, information or advice given in this website. Tourism Australia wishes to advise people of Aboriginal and Torres Strait Islander descent that this website may contain images of persons now deceased.