Tourism Australia’s international youth campaign continues

Aussie News Today Logo

Extracted from Essentials Newsletter 28 February 2018

Tourism Australia’s youth campaign, Aussie News Today, has been boosted this month with new key distribution partners Student Universe (UK), HM Touristik (Germany), STA Travel (France) and Go Study Australia (Italy) coming on board.

The latest phase of the campaign also welcomed four new BuzzFeed Mates,who are travelling the country creating content as part of the Mateship program.

To date the campaign has reached over 21 million potential young travellers in the UK, Germany, France and Italy with over five million video views recorded in the first wave of activity.

Aussie News Today is a socially-led campaign with dedicated Aussie News.

Today Facebook and Instagram profiles and a news hub on Australia.com highlighting Australia’s unique attractions and life-changing experiences for young travellers.

Indigenous symbol - Natural Beauty

We acknowledge the Traditional Aboriginal and Torres Strait Islander Owners of the land, sea and waters of the Australian continent, and recognise their custodianship of culture and Country for over 60,000 years.

Disclaimer

*Disclaimer: The information on this website is presented in good faith and on the basis that Tourism Australia, nor their agents or employees, are liable (whether by reason of error, omission, negligence, lack of care or otherwise) to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking (as the case may be) action in respect of any statement, information or advice given in this website. Tourism Australia wishes to advise people of Aboriginal and Torres Strait Islander descent that this website may contain images of persons now deceased.

*Disclaimer: The information on this website is presented in good faith and on the basis that Tourism Australia, nor their agents or employees, are liable (whether by reason of error, omission, negligence, lack of care or otherwise) to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking (as the case may be) action in respect of any statement, information or advice given in this website. Tourism Australia wishes to advise people of Aboriginal and Torres Strait Islander descent that this website may contain images of persons now deceased.

© Tourism Australia 2023