US business events planners updated on Australia’s infrastructure boom
21 August 2019
Australia’s unpresented wave of infrastructure development generated excitement amongst meeting and incentive planners at an event in Atlanta this month hosted by Prestige Global Meeting Source, a site selection and event and meetings management service.
Tourism Australia attended the event as part of an ongoing trade engagement program to build consideration of Australia as a business events destination and generate leads for this lucrative sector.
The US is Australia's highest value international market for business events visitors attracting 138,000 arrivals and $800 million in the year to March 2019.
In the same year, total expenditure by international business events visitors reached $5 billion, an increase of 6 per cent on the previous year.