Essentials 12 June 2013

Articles in Tourism Australia's e- Newsletter include: Australia’s ‘Best Jobs’ finalists arrive Down Under, Tourism Australia harnesses YouTube in US and Canada, Australia quadruples its Brazilian Facebook fan base, Australia in the limelight at blogger conference in Canada, Success at Korea’s Hanatour International Travel Show, Travelogue inspires Malaysians to explore Australia, Tourism Australia Stakeholder survey, Australia on show at Dreamtime 2013.

The Best Jobs in the World

Tourism Australia has teamed up with industry and State and Territory tourism partners in a A$4 million campaign targeting the international youth market - a segment which last year contributed nearly A$12 billion in tourism spending and a quarter of all Australia's international visitors.

There's nothing like Australia

After three successful years in market, Tourism Australia has evolved its global 'There’s nothing like Australia' consumer marketing campaign, with new advertising creative. Find out more about this next phase of the campaign.

       

Latest News

Kiwi celebrity chef 'Dishes Up' a taste of Tasmania

Tasmania's growing culinary reputation is being used to help inspire more Kiwi visitors to the state as part of a new travel series, currently airing in New Zealand that showcases some of Australia’s finest food experiences.

Essentials 12 June 2013

Articles in Tourism Australia's e- Newsletter include: Australia’s ‘Best Jobs’ finalists arrive Down Under, Tourism Australia harnesses YouTube in US and Canada, Australia quadruples its Brazilian Facebook fan base, Australia in the limelight at blogger conference in Canada, Success at Korea’s Hanatour International Travel Show, Travelogue inspires Malaysians to explore Australia, Tourism Australia Stakeholder survey, Australia on show at Dreamtime 2013.

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Markets and Statistics

Markets

Markets-Home-tile

To achieve the Tourism 2020 Strategy, Tourism Australia will focus the majority of its global marketing resources on markets which represent the greatest potential for tourism growth to 2020.

Statistics

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Tourism Australia provides research services to the industry through consumer and market insights, plus tourism, aviation and economic analysis. We are responsible for identifying and understanding the needs and drives for consumer segments that give the greatest return on investment.

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There’s nothing like promoting your product overseas

Aussie Specialist travel sellers are hungry for knowledge on Australian travel products and services and want to be updated with suggestions that can help them design itineraries. Get involved with the Aussie Specialist Program

T-QUAL Accreditation

The Australian Government’s quality framework for the tourism industry that assesses and supports quality assurance schemes and endorses their members with its symbol of quality, the T-QUAL Tick.

Australia’s National Landscapes

A partnership between tourism and conservation, identifying the best destinations to experience Australia’s outstanding nature and culture.