Prince Hotels group, one of the largest hotel groups in Japan, has opened its Australian Food and Wine Fair in Japan running from 1 October until 30 November.
Tourism Australia and Garuda Indonesia have embarked on a joint marketing campaign, marking a milestone in the longstanding partnership.
Tourism Australia has launched a co-operative marketing campaign in Germany with airline partner Singapore Airlines promoting Australian destinations to German travellers.
More than 60 trade and consumer media attended Tourism Australia’s North America market update held in Toronto, Canada on 23 September.
Tourism Australia has kicked off filming for a new advertisement featuring some of Australia’s most iconic aquatic and coastal areas. The ad forms part of the organisation’s $40 million multi-platform marketing campaign which will roll out across Australia’s key international markets in the new year.
Last month in Bangalore, India, 60 representatives of Australian tourism businesses met with 105 Indian travel company delegates at the 13th annual India Travel Mission 2015.
More than 11,700 travel trade and consumers engaged with the Australia stand at the JATA Tourism EXPO, Japan’s largest tourism exhibition, held in Tokyo from 25-27 September.
An estimated 20 million train passengers on Singapore’s busy North East Line are being encouraged to make Australia their next destination with fantastic Australian experiences advertised throughout the carriages.
Australia will feature exclusively in Korean Air’s brand campaign ‘On-Air’ supported by a multifaceted promotion led by Tourism Australia. The campaign will target a growth of 20 per cent in bookings from South Korea in the lead up to Christmas.
Australia House in London recently opened its doors once again for a ‘Restaurant Australia’ showcase, this time hosted by Australian food ambassador Donna Hay.
As part of the World Expo held in Milan from 1 May to 31 October, Tourism Australia’s partner Ethiad Airways hosted an Australian themed week on their popular stand.
Tourism Australia has partnered with French lifestyle magazine Paulette and travel agency STA Travel on a competition to inspire young French travellers to journey Down Under.
Tourism Australia is supporting a new promotion by Tourism & Events Queensland and Singapore Airlines providing special, all-inclusive return economy fares into Cairns and Brisbane from India.
Over 400 Japanese buyers attended workshops and seminars with 54 Australian seller delegates at Walkabout Japan 2015 in Osaka and Tokyo from 8 - 11 September.
The Hon Andrew Robb AO MP, Minister for Trade and Investment, has announced the appointment of Tony South as the new Chair of Tourism Australia's board.
Tourism Australia’s select network of preferred travel distribution partners in China were profiled to 17 media in Chengdu last week in a bid to improve awareness amongst Chinese consumers of the best agencies to contact when they want to book a great Australian holiday.
Tourism Australia, in partnership with the STOs, has announced dates for the North America 2016 Australia Tourism Summit, Australia Marketplace and the There’s Nothing Like Australia Retail Roadshow. The Tourism Summit and Marketplace will next year be held in the same week in Los Angeles to build an even stronger platform for industry to gain insights and connections to support their business growth.
Tourism Australia has produced a 28-page feature on Australian driving experiences targeting the German self-drive market to coincide with one of the world’s biggest motor shows in Germany.
Tourism Australia’s latest campaign has hit its target to encourage holiday makers to spend more on Australia’s ‘world class’ food and wine as part of the travel experience.
Japanese travellers will have an opportunity to get involved in a ‘supersized selfie’ to help them share their holiday experiences Down Under in a new promotion launched by Tourism Australia.
Tourism Australia’s recent campaigns in India have won awards across two categories at the CMO Asia Awards held earlier this month in Singapore.
More than 30 representatives from Tourism Australia’s select network of preferred travel distribution partners in China received specialist training on how to design attractive packages for Alibaba’s popular travel site, Alitrip.com, last week.
Australia House is opening its doors once again for a ‘Restaurant Australia’ showcase, this time hosted by Australian food ambassador Donna Hay.
Tourism Australia, Destination New South Wales, South Australian Tourism Commission and Singapore Airlines have teamed up for a promotional campaign in India during August.
Tourism Australia has partnered with French fashion brand Celio to launch a ‘Longboard’ collection and promote Australia as an ideal youth destination.
Two episodes featuring Melbourne and Brisbane are amongst the highest rating shows for popular Korean food and wine TV program Tasty Road.
Approximately 400 Aussie Specialists and travel agents across Germany will be updated on SilkAir’s new Singapore to Cairns service as well as Australia’s aquatic and coastal experiences during a roadshow from 8 – 22 September.
The Asian high-spender market has changed dramatically in recent years and is now dominated by China according to a new report released by Tourism Research Australia.
Approximately 400 hotel investors, owners and operators gathered at HotelsWorld in Sydney last week, an annual conference held over three days covering a range of topics from travel trends to investment.
Australia enjoyed ‘solid growth’ in inbound tourism for the year ending March 2015 with a double digit increase in international visitor spending to an all-time high of A$32.5bn and international visitor arrivals to Australia surpassing 7 million for the first time.
International visitors to Australia aged 15 years and over spent a record breaking $32.5 billion for the 12 months ending March 2015, up 10 per cent off the back of an 8 per cent increase in arrivals and 7 per cent growth in visitor nights.
One of the world’s best restaurants, Noma, today announced it will relocate to Sydney for ten weeks from January 2016, to share the best of Australian produce as seen through the eyes of head chef, René Redzepi, and his team.
Tourism Australia and Sichuan Airlines have launched a pop-up-shop showcasing iconic Australian images and the products of Sichuan Airlines in the Terminal 1 departure hall of Chengdu International Airport in Western China.
Tourism Australia is today launching a new, short film aimed at encouraging more domestic and international visitors to include Indigenous tourism experiences as part of an Australian holiday.
The latest international arrivals data for the year ending April 2015 released today by the Australian Bureau of Statistics (ABS) reveal a 7.2 per cent rise in short-term visitors to Australia to 7.1 million.
The findings of a new report analysing the economic impact and benefits of this year’s ICC Cricket World Cup demonstrate the value and importance of Australian tourism backing large scale events, according to Australia’s national tourism organisation.
Australia is enjoying record growth in international arrivals and spending, with international visitor spending rising by 7 per cent in 2014 on the back of a big increase in the number of Chinese tourists and a strong performance from the United States.
Tourism Australia and Virgin Australia have announced their intent to renew their ongoing relationship which will see the two parties jointly spend A$50 million over the next five years promoting Australia to leisure and business travellers in key international markets.
In the latest boost to Australia’s $31 billion inbound tourism sector, more than 700 leading international travel wholesalers and retailers are gathering in Melbourne this week for the 36th annual Australian Tourism Exchange (ATE), helping to further promote Australia as a travel destination internationally.
Tourism Australia and Etihad Airways have deepened their commercial partnership by signing a five-year, A$30 million marketing deal to promote Australia to leisure and business travellers in key overseas markets.