Campaign Activity

Korean pop stars 2PM tour Down Under for TV variety show

2PM Wild Beat, a Korean reality variety show featuring popular K-pop stars 2PM, filmed 10 episodes Down Under earlier this month which are expected to be watched by millions on Korean television as well as online across Asia when they go to air early in 2017.

Australia wants you!

Australia issues a rally cry to young Brits to live the Aussie lifestyle on a Working Holiday.

Australia on the menu for global gastronomes

Australia will once again be the focus of attention for international foodies next April when the 2017 list of The World’s 50 Best Restaurants is revealed in Melbourne’s historic Royal Exhibition Building.

Adventurous Australian travel experiences on show

Tourism Australia was a sponsor of the Adventure Travel Trade Association's Adventure Travel World Summit in Alaska last week, a gathering of 850 adventure tour operators, buyers, agents and media from around the world.

Enrich Hearts Australia campaign launches in Malaysia

Tourism Australia has teamed up with Malaysia Airlines’ loyalty programme on a two week campaign offering Enrich Miles redemption discounts of up to 60 per cent to all of the carrier's Australian destinations.