Phase Date Details
1. Restaurant Australia Launch December 2013 Start of food and wine specific marketing in Tourism Australia's international target markets.
2. Invite the World to Dinner November 2014 More than 80 of the world's most influential and respected food and wine VIPs hosted in Australia for a gala event at MONA in Tasmania and famils around the country.
3. Noma Australia January - March 2016 10-week residency in Sydney by one of the world’s best restaurants, Noma, showcasing unique produce from around Australia.
4. The World's 50 Best Restaurants April 2017 The largest annual celebration of global gastronomy, bringing together thousands of unique, influential and forward-thinking visionaries from around the world.