The benefits of working with Tourism Australia are numerous:
Some of the recent fun events and charity fundraisers Tourism Australia staff have participated in:
Team TA was represented at the Paddy Pallin Urban Series on Saturday, 25 November 2017, for the second year running. There were 12 TA representatives who took part in the event. Paddy Pallin Urban Series – part adventure race, part scavenger hunt and part amazing race – took 250 teams in total through the heart of the city. Thanks to the Sydney team for their support of R U Okay, a suicide prevention charity in Australia.
Ice Bucket Challenge
Tourism Australia Managing Director John O'Sullivan responded to the Canadian Tourism Commission's call to brave the ice bucket challenge in Sydney in September to raise awareness and funds for Motor Neuron Disease (MND) – a serious degenerative nerve disease that claims two Australian lives every day. Filmed against a backdrop of the Sydney Opera House and Harbour, a koala and kangaroo delivered the drenching to Mr O'Sullivan who, despite chilly temperatures in Sydney of no more than 18C, said it was a "great cause" and he was only too happy to lend his support.
On 21 March, TA teams across the globe hosted a morning tea to celebrate the multiculturalism that is TA. The Sydney team also took this opportunity to raise money for AIME - the Australian Indigenous Mentoring Experience and all the great work they are doing.
TA's Great Book Swap
In September 2017, our TA teams in Malaysia, Singapore, Sydney and Shanghai held a Great Book Swap which aimed to raise awareness and funds for the Indigenous Literacy Foundation by swapping books for donations. The Indigenous Literacy Foundation aims to reduce the disadvantage experienced by children in remote Indigenous communities across Australia, by lifting literacy levels and instilling a lifelong love of reading.