Tourism Australia events
Tourism Australia hosts a number of key industry events and trade shows each year.
Tourism Australia events
Australia Marketplace events
Australia Marketplace UK & Europe 2024 © Tourism Australia
Australia Marketplace events are Tourism Australia's offshore missions.
Australia Marketplace China
10 - 13 November 2025
Xi'an, China
Australia Marketplace China 2025 is an opportunity for representatives from the Australian tourism industry to establish and maintain business relationships with key qualified travel agencies and tour operators from Greater China. Following this the Australia Luxury Showcase China (ALSC25) will be held at the same venue on Friday, 14 November. This event will provide an opportunity for experiential luxury Australian product to meet with high-end buyers from Greater China.
