Aussie Specialist Program
The Aussie Specialist Program (ASP) is designed to provide frontline travel sellers from around the globe with the knowledge and skills to best sell Australia.
Tourism Australia announces Aussie Specialist Ambassadors
ASP Ambassador DE Leah Rashid © Tourism Australia
After a rigorous judging process, nine frontline travel sellers from the USA, Canada, UK, Germany, France, Italy, Indonesia and New Zealand have been chosen as their region’s first-ever Aussie Specialist Ambassadors.
The Ambassadors will join a tailor-made trip Down Under in March to experience and share incredible Aussie experiences with other international travel sellers.
Tourism Australia Managing Director John O’Sullivan said frontline travel sellers are a critical part of the travel distribution system and the Aussie Specialist Ambassadors will create peer-to-peer advocacy amongst their colleagues.