#UnDiscoverAustralia continues across South East Asia

Australia’s states and territories are extending Tourism Australia’s successful UnDiscover Australia campaign across South and South East Asia with new content and ideas to challenge perceptions and stereotypes of what Australia offers the region’s travellers as a tourism destination.

 Visit Victoria kicked off the campaign extension activity in Malaysia featuring Victoria’s High Country and Wilson’s Prom.

The South Australian Tourism Commission is urging Indians to go beyond the cities and explore surprises on Kangaroo Island, Port Lincoln, and the Barossa Valley.

Meanwhile, Tourism Western Australia, Destination News South Wales, Tourism Tasmania, Tourism Northern Territory and Tourism and Events Queensland will progressively showcase the new, the hidden and the hip across all regions through to May.