Australia welcomes back Canadians with icons projection experience

Australia welcomes back Canadians with icons projection experience © Tourism Australia

Tourism Australia shared a ‘Welcome Back’ message in Toronto and Vancouver, illuminating Australia’s most iconic destinations via visual projection experiences on 11 and 12 March. Canadians took in images of Kangaroo Island’s haven of Aussie wildlife to dynamic urban scenes of Sydney/Warrane and Melbourne/Narrm while having the opportunity to scan a QR code to enter a giveaway for two business class flights to Australia, courtesy of Air Canada. The activation inspired Canadians to visit Australia after two years of border restrictions and garnered media attention with a CTV Morning Live broadcast and editorial on Daily Hive, Hello Vancity, PAX News and more.

We acknowledge the Traditional Aboriginal and Torres Strait Islander Owners of the land, sea and waters of the Australian continent, and recognise their custodianship of culture and Country for over 60,000 years.

Disclaimer

*Disclaimer: The information on this website is presented in good faith and on the basis that Tourism Australia, nor their agents or employees, are liable (whether by reason of error, omission, negligence, lack of care or otherwise) to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking (as the case may be) action in respect of any statement, information or advice given in this website. Tourism Australia wishes to advise people of Aboriginal and Torres Strait Islander descent that this website may contain images of persons now deceased.