Australian Business Events promoted in the United States
29 September 2021
With face-to-face trade events resuming across the United States, Tourism Australia recently attended four events to meet and do business with more than 90 business events planners from the incentive, corporate meetings and association sectors. Tourism Australia’s attendance at the events generated 15 business leads for Australia with planners indicating interest in Australia for late 2022 and beyond. Events included Successful Meetings University (SMU) in New York City, Connect 2021 in Florida, Society for Incentive Travel Excellence (SITE) Classic in San Diego and the SITE Texas Roadshow in Austin, Dallas and Houston.