Signature Experiences of Australia
The Signature Experiences of Australia program focuses on world class Australian special interest tourism experiences that drive consumer travel behaviour.
New collective promotes Australia’s cultural attractions
Tourism Australia’s Signature Experiences of Australia program, which promotes some of Australia’s most outstanding tourism experiences in a range of niche areas, has welcomed Cultural Attractions of Australia (CAOA).
This new, industry-led collective of Australian cultural attractions includes the Adelaide Oval, Arts Centre Melbourne, Australian War Memorial, Fremantle Prison, Melbourne Cricket Ground, MONA, National Gallery of Australia, National Gallery of Victoria, Opera Australia, Parliament House, Port Arthur Historic Site, Qantas Founders Museum Longreach, Sovereign Hill, Sydney Opera House and WA Maritime Museum.