Support available for industry led business events marketing - Corporate

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Support available for industry-led business events marketing and distribution activities through the Advance Program

29 April 2020

Destination Australia Conference 2020, Adelaide, South Australia © Brand Media & Consulting

Applications are now open for Tourism Australia’s Business Events Australia Advance Program 2020-21.

The Advance Program is a partnership marketing initiative that provides financial assistance to support marketing and distribution projects aimed at driving business events visitation to Australia.

This year, to help support industry recovery from the coronavirus (COVID-19) pandemic, Tourism Australia has made some revisions to the program to increase industry's access to available funding.

This includes lowering the minimum project request amount to $10,000 to support smaller projects, offering two rounds of applications per year, and streamlining the application process.

A webinar explaining the Advance Program will take place on 30 April 2020 at 2pm (AEST).

For more information see the Advance Program Prospectus. Applications for round one close on Monday 1 June 2020.

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Group dining with a view overlooking the ocean, Kangaroo Island, South Australia © Tourism Australia

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