Tourism Australia’s 8D videos launched in China - Corporate

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Tourism Australia’s 8D videos launched in China

16 December 2020

Tourism Australia’s 8D videos launched in China © Tourism Australia

Last month, Tourism Australia hosted a luncheon for Shanghai-based media and key opinion leaders. The event was attended by Australian Consul-General to Shanghai Dominic Trindade along with Tourism Australia executives.

Tourism Australia’s 8D video campaign was officially launched to the China market at the event. Guests were also provided with the latest China market review in 2020. The ‘Australia in 8D’ videos designed to fully immerse viewers when watched were shown to showcase the visual diversity found in Australia.

Held at SOMETHING restaurant, founded by Friend of Australia Craig Willis, the restaurant and menu provided an authentic Australian dining and lifestyle experience to the guests.

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Group canoeing on the Brisbane River, Brisbane, Queensland © Brisbane Marketing

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Aerial view of Bondi Beach, Sydney, New South Wales © Tourism Australia

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