Update on National Experience Content Initiative
6 October 2021
Tourism Australia’s National Experience Content Initiative has been rolling out over the past few months and over 45 operators have been featured so far. All the new images and video content can be accessed free of charge on the image and video galleries. The initiative aims to support tourism businesses across Australia in their recovery and drive increased visitation by helping them to better market their experiences and attractions. See some of the recent examples in the Gold Coast region here, including Nightfall Camp, Fisherman’s Co-op, Gold Coast Skydive and Jet Ski Safaris.